GOeureka - Get the best deals to book hotels without intermediaries on the GOeureka project

About GOeureka
GOeureka is an online ordering platform that utilizes blockchain technology to overcome current problems in the travel industry such as the high commission structure imposed by online travel agents (OTA) and the double loyalty program in the hotel industry.

The GOeureka team thinks they might have found something that would give this hotel an edge over its agency. To do this, the GOeureka (GO) platform uses blockchain technology to position itself as an unbiased and transparent technology partner for hotels, changing traditional loyalty systems and providing added value to all hotels and their customers.

GOeureka aims to develop a system of ordering facilities and services that are easy to use, reliable with an undeniable record. Like all new systems, much of what is proposed will evolve over time as requirements change.

The main feature of GOeureka
The GOeureka platform is adapted to various devices and is easy to use. Project-made intelligence quickly finds hotels that meet client needs according to the parameters given. A user can specify any selection criteria, including prices for accommodation, choice of food and kitchen options, views from windows, etc. GOeur they are trying to make holiday travelers as comfortable as possible.

GOeureka's vision
GO has a plan to create an online ecosystem where businesses grow by offering the best services to tourists. As a technology partner for the hotel industry, GO will offer applications and web experiences that are simple and direct to users without high commissions on most sites. By freeing up resources for hotels, GO will enable them to offer better value and customer service with their resources.

Why is Ethereum blockchain?
Blockchain provides GOeureka with the economic tokens needed to eliminate high commission fees and the ability to facilitate loyalty points that can be operated. The GOeureka platform also benefits from distributed ledger technology that ensures security and transparency across its platforms.

Web Application Platform
Booking & Inventory Platform
The web application platform will host a booking platform for tourists and hotel inventory systems for hotels. Travelers will be able to search and book hotels. Hotels can update room and price inventory directly or integrate with channel managers.

Proxy Wallet
One of the main problems that are usually encountered when designing a blockchain system for mass adoption is handling the user's wallet. While hardware wallets like Nano Ledger or plug-ins like Metamask can expect users to use recovery phrases, general users may not be happy with the solution.

They intend to use the so-called proxy wallet for all Ether transactions:

Users will get proof of identity when registering for GOeureka
Cryptographic key pairs are created on the user's device and never leave the device
The right smart contract called "proxy wallet" will be created on the blockchain
The user distributes all transactions through a proxy wallet related to the user's identity
Proxy wallet allows users to interact with all parts of the GOeureka system
When cellphone registration is lost, GOeureka can, through a rigorous process, assign an account identity and assign a new address to that person to become the new controller of the proxy wallet.

Payment process

Process fees are charged by crypto payment service providers.
Transaction costs increase due to blockchain congestion.
Transaction speed for on-chain settlement.
Interface customization and payment protocol.

Dashboard Service & CMS

Hotels will have access to the service dashboard and content management system (CMS) that interact with the GOeureka mobile application.

Revamping
Concierge services
Direct chat
Service room
Event

GO Token

GO Token is a digital token or virtual currency designed to facilitate transactions on the GO platform for the purchase of night rooms, hotel services, and other internal processes and payments in the GO infrastructure. Token GO is given to the initial investor during the sale of the ICO token and can be traded on the exchange in the future or spent on the GO platform.

Token Details

Do marketing initiatives

40% digital activation

Programmed marketing is basically the use of software to buy digital advertising. This is supported by audience data and machine learning and allows marketers to connect with their customers and their best prospects at all contact points. This will enable us to run a data-based digital activation campaign on a scale to drive their customer acquisition programs. Through our DSP partnership, they will be able to take an audience-centered approach to buying media, targeting consumers on a large scale, and reducing media waste.

5% of the marketing team

To support their marketing activities, they plan to share part of the ICO funds to hire a team of advertising and media specialists. They have budgeted for the following personnel:

Social media and community managers
Programmed campaign specialists
SEM Specialist
Loyalty Program Manager
PR manager

10% brand image

To build the GO brand identity, we will run a series of advertising campaigns in various digital and traditional media such as TV, print and radio. The GO brand advertising campaign will concentrate on promoting brand equity and our marketing to the mass audience to encourage awareness of their platform and product offerings.

30% promotion

GO will combine a variety of different promotional tools that reward our customers for registering, making repeat orders, and referring people to the platform. They will offer a first-time registration bonus for the first 250,000 users and implement a customer reference program for all new users. The referral program will be one of our many recruitment strategies where customers are currently valued for referring new users to GO.

Benefits of GOeureka

This project is based on blockchain technology that can be relied upon to store user data in the system. It is almost impossible to hack because data is stored on distributed network nodes. Thanks to KYS registration, a traveler is protected from fraud - only real hotels can register on GOeureka.

GOeureka's business model is built in such a way that users do not pay commissions. GOeureka withdraws commission only from the hotel for registration on the platform and during the transaction. If the transaction is carried out in a platform token, the commission from the partner is not carried out. The platform does not limit its users in choosing facilities for settlements, but stimulates the use of cryptocurrency itself. To date, the number of hotels connected to the project amounts to more than 170,000 units worldwide.

To start working on the project, the user must set the selection criteria for the hotel. A list of available rooms is updated online, which completely excludes the possibility of multiple bookings. It should also be noted that if the price for the number of redeemed users is reduced, the difference in GOeureka cryptocurrency will automatically be returned to him.

The settlement system on GOeureka is built based on the use of intelligent contracts that automate transactions, thereby reducing user actions to a minimum. In addition, this platform has a bonus system - customers can still get bonuses from the hotel, active users will receive gifts from GOeureka to contribute to the development of the ecosystem. Bonuses can only be spent on services on a platform either fully or partially.

The GOeureka platform allows combining single numbered list structures for all hotels in the world in one resource. Users always get access to new offers and can ask the hotel manager questions that are needed in free chat.

Every registered user has the opportunity to issue a GO debit card, which provides access to the user's cryptocurrency account with the possibility of instant conversion to fiat. Cards are accepted anywhere in the world.

Summary

Thus, the GOeureka project directly connects hotels and tourists. Working without intermediaries positively affects each party. The hotel receives additional sales channels, and users - a complete list of existing hotels with favorable booking conditions.

GOeureka creators conduct ICOs to raise funds for marketing companies (65%) and pay current fees. This project was launched at the end of 2017. Currently, active testing of the beta version of the platform is in process, and as soon as it is successfully completed, GOeureka products will enter the market. By 2020, GOeureka will be available in full functionality, including a multi-currency payment system.

GO has spent the past 12 months working on the beta version of its platform, consulting blockchain technology experts in the token model as preparation for the initial coin offer. To effectively match existing OTAs, US $ 60 million is needed to scale the platform and substantially increase our gross orders over the next 3 years.

Expedia figures show high-potential segments for fast revenue growth. For example, Expedia made gross orders of more than US $ 70 billion in 2016 against its operating costs (for example, marketing, salaries) at almost US $ 7 billion.10

Roadmap